HEALTH

All-Day Activity Tracking

Sleep Tracking

Sleep Tracking with Light, Deep, REM

Oxygen Saturation (SpO2) Monitoring

Skin Temperature Variation

Heart Rate Variability

Breathing Rate

Fitbit Premium

Sleep Score

All-Day Calorie Burn

Menstrual Health Tracking

Stress Management Score

Reflections

Guided Breathing Sessions

24/7 Heart Rate Tracking

Cardio Fitness Score

Resting Heart Rate

FITNESS

Real-Time Pace & Distance using Built-In GPS

Active Zone Minutes

Floors Climbed

Reminders to Move

SmartTrack™ Automatic Exercise Recognition

Swimproof

20+ Goal-Based Exercise Modes

Personalized Reminders

Workout Intensity Map

Heart Rate Zones

SMART

Apps

Syncs Wirelessly

App Dashboard

Sleep Mode

Payments

Spotify - Connect & Control

Do Not Disturb Mode

Up to 7-Day Battery Life

On-Wrist Stats

Smartphone Notifications

DESIGN & MORE

Greyscale Touchscreen

Accessories

Customizable Clock Face

Who We Are

We're a passionate team dedicated to health and fitness who are building products that help transform people's lives. While health can be serious business, we feel it doesn't have to be. We believe you're more likely to reach your goals if you're encouraged to have fun, smile, and feel empowered along the way.

An Idea was Born

In 2007, our founders, Eric and James, realized that sensors and wireless technology had advanced to a point where they could bring amazing experiences to fitness and health. They embarked on a journey to create a wearable product that would change the way we move.

Our Mission

To empower and inspire you to live a healthier, more active life. We design products and experiences that fit seamlessly into your life so you can achieve your health and fitness goals, whatever they may be.